Publications (380) JOSE ENRIQUE BIGNE ALCAÑIZ publications View referenced research data.

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2025

  1. Consumer brand choice in the metaverse: Exploring personal and social factors

    Technological Forecasting and Social Change, Vol. 213

  2. Customer journey-based smart technology of new brands: a self-reported and eye-tracking study

    Journal of Consumer Marketing

  3. Destination online reviews: lexicons and thematic arguments on social responsibility

    Tourism Review, Vol. 80, Núm. 4, pp. 944-965

  4. From booking to rating activities: A holistic analysis of online review behavior in a destination

    Journal of Destination Marketing and Management, Vol. 36

  5. Predicting consumer ad preferences: Leveraging a machine learning approach for EDA and FEA neurophysiological metrics

    Psychology and Marketing, Vol. 42, Núm. 1, pp. 175-192

2024

  1. Combined use of neuroscience and virtual reality for business applications

    Biometrics and Neuroscience Research in Business and Management: Advances and Applications (De Gruyter), pp. 295-315

  2. Conclusiones: Lecciones para el comportamiento del consumidor frente a la covid-19

    El consumidor ante la crisis de la Covid-19: impacto en el comercio y en el turismo (Fundación BBVA), pp. 287-302

  3. Destination online reviews: lexicons and thematic arguments on social responsibility

    Tourism Review

  4. Digitalización turística para la sociedad 5.0 coord.

    Universitat de Valencia

  5. Does banner advertising still capture attention?: An eye-tracking study

    Spanish journal of marketing-ESIC, Vol. 28, Núm. 1

  6. Exploring the Factors Influencing Blame Attribution and Attitudes Toward Brands with COVID-19 Semantical Associations: A Study During the Lockdown Period

    Corporate Reputation Review

  7. Furnishing your home? The impact of voice assistant avatars in virtual reality shopping: A neurophysiological study

    Computers in Human Behavior, Vol. 153

  8. How consumers process online review types in familiar versus unfamiliar destinations. A self-reported and neuroscientific study

    Technological Forecasting and Social Change, Vol. 199

  9. I want to travel to the past! The role of creative style and historical reconstructions as antecedents of informativeness in a virtual visit to a heritage tourist destination

    Current Issues in Tourism, Vol. 27, Núm. 20, pp. 3369-3384

  10. Impacto de la covid-19 en el turismo y la adaptación de los turistas, destinos y agentes

    El consumidor ante la crisis de la Covid-19: impacto en el comercio y en el turismo (Fundación BBVA), pp. 195-286

  11. Interaction between extrinsic and intrinsic online review cues: perspectives from cue utilization theory

    Electronic Commerce Research, Vol. 24, Núm. 4, pp. 2469-2497

  12. Marketing turístico

    Digitalización turística para la sociedad 5.0 (Universitat de Valencia), pp. 249-277

  13. The affective impact of sightseeing bus tour experiences: using Affective Events Theory (AET) to examine length-of-stay and electronic word-of-mouth

    Tourism Recreation Research, Vol. 49, Núm. 4, pp. 740-756

  14. Visual attention and product interaction: a neuroscientific study on purchase across two product categories in a virtual store

    International Journal of Retail and Distribution Management, Vol. 52, Núm. 4, pp. 389-406

  15. “Contagious” brands: Are they safe from coronavirus?

    Management Decision, Vol. 62, Núm. 1, pp. 163-182