Department: Marketing and Market Research

Faculty: Faculty of Economics

Universidad: University of Valencia

Area: Marketing and Market Research

Research group: DIGIMK.COM Digital marketing and communications

Research group: eMARKETING Research group in eMARKETING

Email: enrique.bigne@uv.es

Doctor by the Universitat de València with the thesis El estudio de la audiencia y la planificación de medios y soportes publicitarios 1988. Supervised by Dr. Juan José Renau Piqueras.