Publications by the researcher in collaboration with CARLA RUIZ MAFE (46)

2021

  1. Consumer engagement in the hotel sector through Twitter: The role of CSR, consumer trust and identification

    Innovación y estrategias en el comercio y en servivios en general: de lo físico a lo digital (Cátedra Fundación Ramón Areces de Distribución Comercial), pp. 181-205

  2. How online advertising competes with user-generated content in TripAdvisor. A neuroscientific approach

    Journal of Business Research, Vol. 123, pp. 279-288

2020

  1. Analysis of the tourist destinations web content through landscapes

    Proceedings of the International Conference on Tourism Research

  2. Brand love is all around: loyalty behaviour, active and passive social media users

    Current Issues in Tourism, Vol. 23, Núm. 13, pp. 1613-1630

  3. El model de turisme urbà de València i la innovació

    La innovació territorial i l'ocupació en la Comunitat Valenciana (Universidad de Valencia = Universitat de València), pp. 319-346

  4. El modelo de turismo urbano de València y la innovación

    La innovación territorial y el empleo en la Comunidad Valenciana (Universidad de Valencia = Universitat de València), pp. 319-348

  5. Pictorial content, sequence of conflicting online reviews and consumer decision-making: The stimulus-organism-response model revisited

    Journal of Business Research, Vol. 115, pp. 403-416

  6. The effect of emotions, eWOM quality and online review sequence on consumer intention to follow advice obtained from digital services

    Journal of Service Management, Vol. 31, Núm. 3, pp. 465-487

  7. The effects of ewom in social media on tourism services

    Proceedings of the International Conference on Tourism Research

  8. What factors make an online review about a tourist destination more persuasive and informative?

    Proceedings of the International Conference on Tourism Research