The impact of cyberostracism on online complaint handling: Is "automatic reply" any better than "no reply"?

  1. Mattila, A.S.
  2. Andreau, L.
  3. Hanks, L.
  4. Kim, E.E.
Revue:
International Journal of Retail and Distribution Management

ISSN: 0959-0552

Année de publication: 2013

Volumen: 41

Número: 1

Pages: 45-60

Type: Article

DOI: 10.1108/09590551311288166 GOOGLE SCHOLAR

Objectifs de Développement Durable