MARIA JOSE
MIQUEL ROMERO
CATEDRÀTIC/A D'UNIVERSITAT
Department: Marketing and Market Research
Faculty: Faculty of Economics
Area: Marketing and Market Research
Research group: CREAMARKT Creative economy and cultural markets
Research group: Mk & M 5.0 Marketing & Management 5.0
Research group: MARKINADIS Marketing research group, internationalization and distribution channel management
Email: maria.j.miquel@uv.es
Doctor by the Universitat de València with the thesis Eficacia publicitaria repetición, frecuencia y exposición 1997. Supervised by Dr. José Enrique Bigné Alcañiz.