The Role of Retail Equity, Value and Relational Benefits in Building B2B Relationships in Retailing

  1. Gil-Saura, I.
  2. Ruiz-Molina, M.E.
  3. Berenguer-Contrí, G.
  4. Seric, M.
Aldizkaria:
Journal of Relationship Marketing

ISSN: 1533-2675 1533-2667

Argitalpen urtea: 2020

Alea: 19

Zenbakia: 4

Orrialdeak: 253-286

Mota: Artikulua

DOI: 10.1080/15332667.2019.1688599 GOOGLE SCHOLAR