The causal relationship between store equity and loyalty: Testing two alternative models in retailing
ISSN: 1479-1803, 1350-231X
Année de publication: 2017
Volumen: 24
Número: 2
Pages: 193-208
Type: Article
ISSN: 1479-1803, 1350-231X
Année de publication: 2017
Volumen: 24
Número: 2
Pages: 193-208
Type: Article