Mature market segmentation: A comparison of artificial neural networks and traditional methods

  1. Bigné, E.
  2. Aldas-Manzano, J.
  3. Küster, I.
  4. Vila, N.
Revue:
Neural Computing and Applications

ISSN: 0941-0643

Année de publication: 2010

Volumen: 19

Número: 1

Pages: 1-11

Type: Article

DOI: 10.1007/S00521-008-0226-Y GOOGLE SCHOLAR
La source de données: Scopus