Mature market segmentation: A comparison of artificial neural networks and traditional methods

  1. Bigné, E.
  2. Aldas-Manzano, J.
  3. Küster, I.
  4. Vila, N.
Aldizkaria:
Neural Computing and Applications

ISSN: 0941-0643

Argitalpen urtea: 2010

Alea: 19

Zenbakia: 1

Orrialdeak: 1-11

Mota: Artikulua

DOI: 10.1007/S00521-008-0226-Y GOOGLE SCHOLAR
Datuen iturria: Scopus