Departament
COMER.INVE.MER
Publicaciones (64) Publicaciones en las que ha participado algún/a investigador/a
2018
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A Triple-A supply chain measurement model: validation and analysis
International Journal of Physical Distribution and Logistics Management, Vol. 48, Núm. 10, pp. 976-994
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A cross-cultural study on perceived quality in upscale hotels in Italy and Croatia
Journal of Hospitality and Tourism Insights, Vol. 1, Núm. 4, pp. 340-366
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A relativistic value-based approach to interpreting e-rating and e-complaining behaviour in the hospitality sector
European Journal of Tourism Research, Vol. 18, pp. 13-32
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A review of value drivers in service settings
Journal of Services Marketing, Vol. 32, Núm. 7, pp. 850-867
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Aproximación teórica de los elementos del capital de marca: Características, medición e implicaciones estratégicas
Cuadernos de estudios empresariales, Núm. 28, pp. 107-128
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Aula virtual: Habilidades en el docente para impulsar el engagement en el estudiante
Journal of Management and Business Education, Vol. 1, Núm. 2, pp. 87-105
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Axes of relationship value between manufacturers and retailers
Management Decision, Vol. 56, Núm. 8, pp. 1716-1733
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Clustering the mediators between the sales control systems and the les performance using the AMO model: a narrative systematic literature review
Intangible Capital, Vol. 14, Núm. 3, pp. 387-408
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Commercial versus technical cues to position a new product: Do hedonic and functional/healthy packages differ?
Social Science and Medicine, Vol. 198, pp. 85-94
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Consumer-Generated Reviews on Social Media and Brand Relationship Outcomes in the Fast-Food Chain Industry
Journal of Hospitality Marketing and Management, Vol. 27, Núm. 2, pp. 218-238
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Content analysis of the empirical research on IMC from 2000 to 2015
Journal of Marketing Communications, Vol. 24, Núm. 7, pp. 647-685
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Cooperation as a Mediator between ICT and Export Success
Journal of Global Marketing, Vol. 31, Núm. 3, pp. 197-209
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Designing food packaging for the Spanish market: Do motivations differ between involved and non-involved adolescents?
Food Research International, Vol. 111, pp. 642-649
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Development and validation of Spanish version of FINCODA: an instrument for self-assessment of innovation competence of workers or candidates for Jobs
WPOM, Vol. 9, Núm. 2, pp. 182-215
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Development and validation of a formative scale of technological advancement in hotels from the guest perspective
Journal of Hospitality and Tourism Technology, Vol. 9, Núm. 3, pp. 280-294
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Does social climate influence positive eWOM?: A study of heavy-users of online communities
Business Research Quarterly, Vol. 21, Núm. 1, pp. 26-38
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E-loyalty formation: A cross-cultural comparison of Spain and Colombia
Journal of Electronic Commerce Research, Vol. 19, Núm. 4, pp. 336-356
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Efectos de la publicidad anticipada de productos futuros sobre la actitud del consumidor: un estudio comparativo entre España y Grecia
Esic market, Núm. 159, pp. 119-174
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Effects of customer knowledge management and customer orientation on innovation capacity and marketing results in SMEs: The mediating role of innovation orientation
International Journal of Innovation Management, Vol. 22, Núm. 7
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Effects of green practices on guest satisfaction and loyalty
European Journal of Tourism Research, Vol. 20, pp. 92-104