Publicaciones (85) Publicaciones de MARIA HAYDEE CALDERON GARCIA

2024

  1. Unpacking the Antecedents of Word of Mouth and Electronic Word of Mouth in the Opera Sector: A Multimethodological Study Based on PLS and NCA

    Empirical Studies of the Arts

2023

  1. Opera streaming: perceived value as an explanatory factor for loyalty and intention to attend an opera in an opera house

    Journal of Marketing Management, Vol. 39, Núm. 5-6, pp. 414-442

  2. The contribution of digitalisation, channel integration and sustainability to the international performance of industrial SMEs

    Management of Environmental Quality: An International Journal, Vol. 34, Núm. 3, pp. 624-646

2022

  1. Perceived Value of the Opera Experience in the Real and Virtual Spheres: Dimensions that Make the Difference

    International Journal of Arts Management, Vol. 25, Núm. 1, pp. 37-52

  2. The role of market orientation and innovation capability in export performance of small- and medium-sized enterprises: a Latin American perspective

    Multinational Business Review, Vol. 30, Núm. 2, pp. 289-312

  3. The upcoming rise of SMEs in cross-border public procurement: is it a matter of networking capabilities?

    Journal of International Entrepreneurship, Vol. 20, Núm. 4, pp. 537-563

2021

  1. A further approach in omnichannel LSQ, satisfaction and customer loyalty

    International Journal of Retail and Distribution Management, Vol. 49, Núm. 8, pp. 1133-1153

  2. Dynamic marketing capabilities as drivers of international channel integration: is this true for Latin American SMEs?

    Qualitative Market Research, Vol. 24, Núm. 5, pp. 653-682

  3. Multichannel integration through innovation capability in manufacturing SMEs and its impact on performance

    Journal of Business and Industrial Marketing, Vol. 37, Núm. 1, pp. 115-127

  4. Omni-channel intensity and shopping value as key drivers of customer satisfaction and loyalty

    Sustainability (Switzerland), Vol. 13, Núm. 11

  5. Palau Ducal dels Borja

    Universidad de Valencia = Universitat de València

2020

  1. Assessing formative artscape to predict opera attendees’ loyalty

    European Business Review, Vol. 33, Núm. 1

  2. How emotional response mediates servicescape impact on post consumption outcomes: An application to opera events

    Tourism Management Perspectives, Vol. 34

2019

  1. Feeling emotions in the public performing arts sector: does gender affect?

    International review on public and nonprofit marketing: official publication of the International Association on Public and Nonprofit Marketing, Vol. 16, Núm. 1, pp. 1-22

  2. Las industrias creativas en la ciudad de València y su área metropolitana: evolución, efectos sobre la renta y la relación con el engagement

    Investigaciones clave en la transformación del modelo económico valenciano (Universidad de Valencia = Universitat de València), pp. 145-187

  3. The transition of small Spanish wineries toward multi-channel distribution: The role of ambidexterity

    International Journal of Wine Business Research, Vol. 32, Núm. 1, pp. 139-158

2018

  1. Cooperation as a Mediator between ICT and Export Success

    Journal of Global Marketing, Vol. 31, Núm. 3, pp. 197-209

  2. Integrating embeddedness with dynamic capabilities in the internationalisation of fashion retailers

    International Business Review, Vol. 27, Núm. 4, pp. 904-914

  3. Internacionalización e innovación en las empresas de la ciudad de València

    València y su economía: un modelo sostenible es posible (Vicerectorat de Participació i Projecció Territorial), pp. 59-74

  4. SMES dynamic learning capabilities in international public procurement

    Journal of Modern Project Management, Vol. 5, Núm. 3, pp. 14-23