The Impact of Sustainable Marketing Communications on Consumer Responses in the Hotel Industry

  1. Bordian, M.
  2. Gil-Saura, I.
  3. Šerić, M.
Journal:
Journal of East European Management Studies

ISSN: 1862-0019,  0949-6181

Year of publication: 2023

Volume: 28

Issue: 2

Pages: 347-373

Type: Article

DOI: 10.5771/0949-6181-2023-2-347 GOOGLE SCHOLAR
Data source: Scopus