Mobile dependency and uncertainty reduction: influence on showrooming behaviours and user-generated content creation

  1. Chimborazo-Azogue, L.E.
  2. Mollá-Descals, A.
  3. Miquel-Romero, M.-J.
  4. Frasquet, M.
Revue:
International Journal of Retail and Distribution Management

ISSN: 0959-0552

Année de publication: 2022

Volumen: 50

Número: 8-9

Pages: 996-1014

Type: Article

DOI: 10.1108/IJRDM-10-2021-0487 GOOGLE SCHOLAR
La source de données: Scopus