Department: MARKETING AND

Faculty: Faculty of Economics

Area: Marketing and Market Research

Research group: Marketing research group, internationalization and distribution channel management

Research group: Research group in marketing and innovation in retailing and services

Email: marta.frasquet@uv.es

Doctor by the Universitat de València with the thesis Análisis de los factores determinantes de la competitividad comercial estructura, recursos y valor del consumidor 1999. Supervised by Dr. Alejandro Mollá Descals, Dr. Irene Gil Saura.