Do Men and Women Differ When Purchasing Private Label Goods?

  1. Miquel, M.J.
  2. Caplliure, E.M.
  3. Pérez, C.
  4. Bigné, E.
Proceedings:
Springer Proceedings in Business and Economics

ISSN: 2198-7254 2198-7246

ISBN: 9783319071930

Year of publication: 2014

Pages: 113-120

Type: Conference paper

DOI: 10.1007/978-3-319-07194-7_11 GOOGLE SCHOLAR

Sustainable development goals