Effects of Retail Innovation and Image on “Value-Satisfaction-Loyalty” Chain

  1. Moliner-Velázquez, B.
  2. Fuentes-Blasco, M.
  3. Servera-Francés, D.
  4. Gil-Saura, I.
Book Series:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science

ISSN: 2363-6173 2363-6165

Year of publication: 2017

Pages: 285-299

Type: Book chapter

DOI: 10.1007/978-3-319-47331-4_52 GOOGLE SCHOLAR

Sustainable development goals