Publicacións nas que colabora con NATALIA MELANIA VILA LOPEZ (166)

2024

  1. Analysing user-generated content in sports events through the lens of the Spain brand

    Journal of Marketing Analytics

  2. DATA ON SOCIAL NETWORKS TALKINB ABOUT SPAIN IN 3 SPORT EVENTS

    Zenodo

  3. DATA ON SOCIAL NETWORKS TALKINB ABOUT SPAIN IN 3 SPORT EVENTS

    Zenodo

  4. Dada Base Bibliometric Complains

    Zenodo

  5. Dada Base Bibliometric Complains

    Zenodo

  6. Data mining to reposition a religious tourist destination in COVID-19

    International Journal of Contemporary Hospitality Management, Vol. 36, Núm. 2, pp. 457-477

  7. Handmade virtual messages to promote foreign fashion brands in Instagram

    Journal of Global Fashion Marketing, Vol. 15, Núm. 2, pp. 221-234

  8. Healthy Lifestyle and Complementary and Alternative Medicine

    Holistic Nursing Practice, Vol. 38, Núm. 5, pp. 297-303

  9. Is Cause-Related Marketing all the Same for Different Cultures?

    Journal of International Consumer Marketing, Vol. 36, Núm. 2, pp. 166-179

  10. Lag selection for predictors of tourism demand in Valencia Region (Spain)

    Zenodo

  11. Lag selection for predictors of tourism demand in Valencia Region (Spain)

    Zenodo

  12. Opinion leaders on sporting events for country branding

    Journal of Vacation Marketing

  13. Sports ambassadors and destination image: a fuzzy set analysis

    International Journal of Sports Marketing and Sponsorship, Vol. 25, Núm. 3, pp. 524-540

  14. Studying international complaints: a multicultural analysis across two time periods

    Journal of Business and Industrial Marketing, Vol. 39, Núm. 7, pp. 1465-1480

  15. The role of sports on destination branding: A bibliometric study

    Journal of Vacation Marketing

  16. Variables related to prices for Belgium, France, Germany, Italy, Netherlands, Spain, United Kingdom and United States

    Zenodo

  17. Variables related to prices for Belgium, France, Germany, Italy, Netherlands, Spain, United Kingdom and United States

    Zenodo

2023

  1. A bibliometric analysis of virtual influencers in the Web of Science

    Journal of Marketing Analytics

  2. A century of research on complaints: longitudinal bibliometric analysis of WoS (1900–2019)

    Total Quality Management and Business Excellence, Vol. 34, Núm. 1-2, pp. 71-96

  3. Artificial intelligence in sports: Monitoring marathons in social media - The role of sports events in territory branding

    Philosophy of Artificial Intelligence and Its Place in Society (IGI Global), pp. 315-340