Design Orientation Clusters in Design-Marketing Relationships: A Survey of Spanish Companies

  1. Cantó-Primo, M.
  2. Frasquet, M.
  3. Gil-Saura, I.
  4. Borja de Mozota, B.
Journal:
She Ji

ISSN: 2405-8718 2405-8726

Year of publication: 2023

Volume: 9

Issue: 3

Pages: 379-401

Type: Article

DOI: 10.1016/J.SHEJI.2023.11.001 GOOGLE SCHOLAR lock_openOpen access editor