Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets

  1. Curras-Perez, R.
  2. Alvarado-Herrera, A.
  3. Vera-Martínez, J.
Journal:
Asia Pacific Journal of Marketing and Logistics

ISSN: 1758-4248,  1355-5855

Year of publication: 2023

Volume: 35

Issue: 11

Pages: 2748-2764

Type: Article

DOI: 10.1108/APJML-09-2022-0761 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus