Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets

  1. Curras-Perez, R.
  2. Alvarado-Herrera, A.
  3. Vera-Martínez, J.
Revista:
Asia Pacific Journal of Marketing and Logistics

ISSN: 1758-4248 1355-5855

Any de publicació: 2023

Volum: 35

Número: 11

Pàgines: 2748-2764

Tipus: Article

DOI: 10.1108/APJML-09-2022-0761 GOOGLE SCHOLAR lock_openAccés obert editor