Market Orientation, Moderating Variables and Performance. A Research on Industrial and Services Sectors in Spain

  1. Bigné, E.
  2. Moliner, M.A.
  3. Vallet, T.M.
  4. Sánchez, J.
Collection de livres:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science

ISSN: 2363-6173 2363-6165

Année de publication: 2015

Pages: 186

Type: Chapitre d'ouvrage

DOI: 10.1007/978-3-319-17356-6_58 GOOGLE SCHOLAR