Multichannel integration through innovation capability in manufacturing SMEs and its impact on performance
- Kolbe, D.
- Calderón, H.
- Frasquet, M.
ISSN: 0885-8624
Ano de publicación: 2021
Volume: 37
Número: 1
Páxinas: 115-127
Tipo: Artigo
Revista:
Journal of Business and Industrial Marketing