Multichannel integration through innovation capability in manufacturing SMEs and its impact on performance
- Kolbe, D.
- Calderón, H.
- Frasquet, M.
ISSN: 0885-8624
Année de publication: 2021
Volumen: 37
Número: 1
Pages: 115-127
Type: Article
Revue:
Journal of Business and Industrial Marketing