Creation of a brand model through SEM to predict users’ loyalty and recommendations regarding a public sports service

  1. Alguacil, M.
  2. Núñez-Pomar, J.
  3. Calabuig, F.
  4. Escamilla-Fajardo, P.
  5. Staskeviciute-Butiene, I.
Journal:
Heliyon

ISSN: 2405-8440

Year of publication: 2021

Volume: 7

Issue: 6

Type: Article

DOI: 10.1016/J.HELIYON.2021.E07163 GOOGLE SCHOLAR lock_openOpen access editor

Sustainable development goals

Data source: Scopus