Brand love is all around: loyalty behaviour, active and passive social media users

  1. Bigne, E.
  2. Andreu, L.
  3. Perez, C.
  4. Ruiz, C.
Revue:
Current Issues in Tourism

ISSN: 1368-3500

Année de publication: 2020

Volumen: 23

Número: 13

Pages: 1613-1630

Type: Article

DOI: 10.1080/13683500.2019.1631760 GOOGLE SCHOLAR

Objectifs de Développement Durable