Relationship marketing management: Its importance in private label extension

  1. Miquel-Romero, M.J.
  2. Caplliure-Giner, E.M.
  3. Adame-Sánchez, C.
Aldizkaria:
Journal of Business Research

ISSN: 0148-2963

Argitalpen urtea: 2014

Alea: 67

Zenbakia: 5

Orrialdeak: 667-672

Mota: Artikulua

DOI: 10.1016/J.JBUSRES.2013.11.025 GOOGLE SCHOLAR