A model for export companies valuation of government export promotion policiesan empirical analysis in the Spanish context from a market oriented perspective

  1. Calderón García, Haydeé
  2. Fayos Gardó, Teresa
  3. Cervera Taulet, Amparo
Buch:
IV Congreso Internacional de Marketing Público y No Lucrativo
  1. Mier-Terán Franco, Juan José (dir. congr.)
  2. Serrano Domínguez, César (dir. congr.)

Verlag: Ayuntamiento de Jerez de la Frontera

ISBN: 84-689-2155-6

Datum der Publikation: 2005

Seiten: 21-31

Kongress: Congreso Internacional (4. 2005. Cádiz)

Art: Konferenz-Beitrag