Publicaciones en colaboración con investigadores/as de The Arctic University of Norway (3)

2022

  1. Explaining the willingness of consumers to bring their own reusable coffee cups under the condition of monetary incentives

    Journal of Retailing and Consumer Services, Vol. 66

  2. How environmental gain messages affect cause involvement, attitude and behavioural intentions: the moderating effects of CSR scepticism and biospheric values

    Corporate Communications, Vol. 27, Núm. 4, pp. 781-799

  3. The effects of message framing in CSR advertising on consumers’ emotions, attitudes, and behavioral intentions

    Journal of Hospitality Marketing and Management, Vol. 31, Núm. 7, pp. 777-796