CARMEN
PEREZ CABAÑERO
TITULAR DE UNIVERSIDAD
Carolina
Navarro Cisternas
Carolina Navarro Cisternas-rekin lankidetzan egindako argitalpenak (1)
2023
-
Influencers who most engage on Instagram. The effect of their expertise, taste leadership and opinion leadership on their followers’ behavioural intentions
Management Letters / Cuadernos de Gestión, Vol. 23, Núm. 2, pp. 7-20