Servicio, innovación, valor
SIV
Universidad Autónoma de Madrid
Madrid, EspañaPublikationen in Zusammenarbeit mit Forschern von Universidad Autónoma de Madrid (6)
2017
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Physicians’ motivations to use mobile health monitoring: a cross-country comparison
Behaviour and Information Technology, Vol. 36, Núm. 1, pp. 21-32
2013
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Clinicians' assessment of mobile monitoring: A comparative study in japan and spain
Journal of Medical Internet Research, Vol. 15, Núm. 9
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Influence of Advertising on Brand Personality in The Airline Sector: The Case of Spain
Journal of Travel and Tourism Marketing, Vol. 30, Núm. 5, pp. 445-454
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Physicians' appraisal of mobile health monitoring
Service Industries Journal, Vol. 33, Núm. 13-14, pp. 1326-1344
2012
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Factors affecting mobile diabetes monitoring adoption among physicians: Questionnaire study and path model
Journal of Medical Internet Research, Vol. 14, Núm. 6
2010
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Influencia de la publicidad en la personalidad de marca: aplicación a las compañias aéreas españolas
Investigaciones, métodos y análisis del turismo (Septem), pp. 279-292