How consumers process online review types in familiar versus unfamiliar destinations. A self-reported and neuroscientific study

  1. Bigne, E.
  2. Ruiz, C.
  3. Curras-Perez, R.
Revista:
Technological Forecasting and Social Change

ISSN: 0040-1625

Any de publicació: 2024

Volum: 199

Tipus: Article

DOI: 10.1016/J.TECHFORE.2023.123067 GOOGLE SCHOLAR lock_openAccés obert editor