El impacto social de un evento deportivo mediano recurrenteEl caso del Maratón de Valencia

  1. Parra Camacho, David 1
  2. Aguado Berenguer, Sergio 1
  3. Alguacil Jiménez, Mario 1
  1. 1 Universitat de València
    info

    Universitat de València

    Valencia, España

    ROR https://ror.org/043nxc105

Revista:
Cultura, ciencia y deporte

ISSN: 1696-5043

Año de publicación: 2021

Título del ejemplar: Eventos deportivos propulsores de los objetivos de desarrollo sostenible

Volumen: 16

Número: 50

Páginas: 553-562

Tipo: Artículo

DOI: 10.12800/CCD.V16I50.1576 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

Otras publicaciones en: Cultura, ciencia y deporte

Resumen

El objetivo de este estudio es analizar la percepción de los residentes de la ciudad de Valencia sobre el impacto social de la Maratón de Valencia Trinidad Alfonso e identificar los factores en los que se agrupan los indicadores de impactos percibidos. Se recogió una muestra de 391 residentes en la ciudad, mediante un muestreo de conveniencia, con una edad media de 34.26 (DT=11.78) y una distribución de 56.5% eran hombres y un 43.5% eran mujeres. Se utilizaron 32 ítems, evaluados en una escala Likert de cinco puntos, sobre posibles beneficios y costes asociados a la celebración del evento en la ciudad. Se realizó un análisis factorial exploratorio que permitió identificar cinco factores: beneficios económicos e imagen de la ciudad (5 ítems), beneficios sociales (5 ítems), orgullo e identificación con la comunidad (3 ítems), impacto deportivo (4 ítems) y problemas socioeconómicos (5 ítems). Los residentes valoran positivamente el impacto del evento en aspectos relacionados con los beneficios económicos y la imagen de la ciudad, el orgullo y la identificación con la comunidad y el impacto en el deporte, mostrando una tendencia más neutral en los beneficios sociales y los problemas socioeconómicos. La práctica deportiva es una variable que influye significativamente en la percepción de los ciudadanos, mientras que el género o el nivel de estudios no parecen influir en la mayoría de los factores. Por último, a medida que aumenta la edad se observa una tendencia a valorar de forma más acusada los posibles problemas socioeconómicos derivados de la acogida del evento.

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