Perception of Key Management Contribution Factos to the Future Development of the Hotel Industry: A Comparative Analysis of British/Irish & Spanish Samples
- Moutinho, L.
- Mcdonagh, P.
- Peris, S.M.
- Bigne, E.
Book Series:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
ISSN: 2363-6173, 2363-6165
Year of publication: 2015
Pages: 130-135
Type: Book chapter