Attitude, Quality and Satisfaction Toward Distributor Brands in Durable Goods: The Influence of Consumers’ Price Consciousness

  1. Caplliure, E.M.
  2. Curras-Pérez, R.
  3. Miquel, M.J.
  4. Perez-Cabañero, C.
Proceedings:
Springer Proceedings in Business and Economics

ISSN: 2198-7254,  2198-7246

ISBN: 9783319201818

Year of publication: 2015

Pages: 177-183

Type: Conference paper

DOI: 10.1007/978-3-319-20182-5_18 GOOGLE SCHOLAR
Data source: Scopus