Influence of brand image of a sports event on the recommendation of its participants

  1. Cevallos, D.M.
  2. Alguacil, M.
  3. Moreno, F.C.
Journal:
Sustainability (Switzerland)

ISSN: 2071-1050

Year of publication: 2020

Volume: 12

Issue: 12

Type: Article

DOI: 10.3390/SU12125040 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus