Entrepreneurial competencies and motivations to enhance marketing innovation in Europe

  1. Cruz-Ros, S.
  2. Garzón, D.
  3. Mas-Tur, A.
Aldizkaria:
Psychology and Marketing

ISSN: 1520-6793 0742-6046

Argitalpen urtea: 2017

Alea: 34

Zenbakia: 11

Orrialdeak: 1031-1038

Mota: Artikulua

DOI: 10.1002/MAR.21042 GOOGLE SCHOLAR