The impact of social media and offline influences on consumer behaviour. An analysis of the low-cost airline industry

  1. Bigne, E.
  2. Andreu, L.
  3. Hernandez, B.
  4. Ruiz, C.
Journal:
Current Issues in Tourism

ISSN: 1368-3500

Year of publication: 2018

Volume: 21

Issue: 9

Pages: 1014-1032

Type: Article

DOI: 10.1080/13683500.2015.1126236 GOOGLE SCHOLAR
Data source: Scopus