Customer loyalty in clusters: Perceived value and satisfaction as antecedents

  1. Callarisa Fiol, L.J.
  2. Bigne Alcaniz, E.
  3. Moliner Tena, M.A.
  4. Garcia, J.S.
Revue:
Journal of Business-to-Business Marketing

ISSN: 1051-712X 1547-0628

Année de publication: 2009

Volumen: 16

Número: 3

Pages: 276-316

Type: Article

DOI: 10.1080/10517120802496878 GOOGLE SCHOLAR