¿Padres secuestradores o empoderados? Cómo la cobertura mediática del caso Ashya King difundió la terapia de protones en la esfera pública

  1. Sapiña, Lucía 1
  2. Ligero, Susanna 1
  3. Domínguez, Martí 1
  1. 1 University of Valencia (Spain)
Revista:
Estudios sobre el mensaje periodístico

ISSN: 1988-2696

Año de publicación: 2018

Número: 24

Páginas: 1773-1787

Tipo: Artículo

DOI: 10.5209/ESMP.62246 DIALNET GOOGLE SCHOLAR lock_openAcceso abierto editor

Otras publicaciones en: Estudios sobre el mensaje periodístico

Resumen

El caso de Ashya King, el niño con un tumor cerebral cuyos padres sacaron de un hospital británico para que pudiera ser tratado con terapia de protones (TP) en el extranjero, contribuyó a popularizar esta tecnología entre el público. Mediante un análisis de contenido de la cobertura en diversos periódicos británicos y españoles (N=329), nuestro estudio muestra que la TP apenas tuvo cobertura antes del caso de Ashya King. Su historia, magnificada por el hecho de que sus padres eran Testigos de Jehová, despertó preocupación social y sensacionalismo mediático. Este caso llevó la TP a la esfera pública y contribuyó a crear una demanda de instalaciones que ofrecieran esta terapia. El caso proporciona nueva información sobre cómo la tecnología y las controversias médicas llegan a diferentes audiencias: mientras que la esfera de expertos sigue debatiendo los posibles beneficios de la terapia, la esfera pública ya ha decidido adoptarla.

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