Análisis de los factores determinantes de la lealtad hacia los servicios bancarios online

  1. Aldás Manzano, Joaquín
  2. Lassala Navarré, Carlos
  3. Ruiz Mafé, Carla
  4. Sanz Blas, Silvia
Revista:
Cuadernos de economía y dirección de la empresa

ISSN: 1138-5758

Año de publicación: 2011

Volumen: 14

Número: 1

Páginas: 26-39

Tipo: Artículo

DOI: 10.1016/J.CEDE.2011.01.003 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

Otras publicaciones en: Cuadernos de economía y dirección de la empresa

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