Publicaciones en colaboración con investigadores/as de Universidad de Almería (24)

2023

  1. Defining and Measuring Customer Value: Some Reflections and New Perspectives

    Journal of Creating Value, Vol. 9, Núm. 1, pp. 27-45

2022

  1. Active and Reactive Value Dimensions: A Dynamic-Based Perspective in the Hotel Sector

    Journal of Hospitality and Tourism Research, Vol. 46, Núm. 7, pp. 1436-1473

2020

  1. Adding dynamicity to consumer value dimensions: An exploratory approach to intrinsic values and value outcomes in the hotel industry

    International Journal of Contemporary Hospitality Management, Vol. 32, Núm. 2, pp. 853-870

  2. Customer functional value creation through a sustainable entrepreneurial orientation approach

    Economic Research-Ekonomska Istrazivanja , Vol. 33, Núm. 1, pp. 2360-2377

  3. How students’ perceive value of the higher education experience during the coronavirus 19 crisis?

    EDULEARN20 Proceedings: 12th International Conference on Education and New Learning TechnologiesOnline Conference. 6-7 July, 2020. (IATED Academy), pp. 8083-8093

  4. The Inter-Variable Perspective on Consumer Value Research A Personal Documented View

    VALUE IN MARKETING: RETROSPECTIVE AND PERSPECTIVE STANCE (ROUTLEDGE), pp. 90-125

  5. The Intra-Variable Perspective on Value Research A Personal Documented View

    VALUE IN MARKETING: RETROSPECTIVE AND PERSPECTIVE STANCE (ROUTLEDGE), pp. 42-89

  6. Women as key agents in sustainable entrepreneurship: A gender multigroup analysis of the SEO-performance relationship

    Sustainability (Switzerland), Vol. 12, Núm. 3

2019

  1. CROSS FERTILIZATION BETWEEN PSYCHOLOGY AND MARKETING: INSIGHTS ON CONSUMER VALUE MEASURES THROUGH AN IN-CLASS EXERCISE WITH MASTER STUDENTS

    12TH INTERNATIONAL CONFERENCE OF EDUCATION, RESEARCH AND INNOVATION (ICERI 2019)

  2. Exploring the concept of perceived sustainability at tourist destinations: a market segmentation approach

    Journal of Travel and Tourism Marketing, Vol. 36, Núm. 2, pp. 176-190

  3. The inter-variable perspective on consumer value research: A personal documented view

    Value in Marketing: Retrospective and Perspective Stance (Taylor and Francis), pp. 90-125

  4. The intra-variable perspective on value research: A personal documented view

    Value in Marketing: Retrospective and Perspective Stance (Taylor and Francis), pp. 42-89

2018

  1. STUDENTS AS TEACHERS: EXPLORING MASTER'S STUDENTS CAPABILITIES ON INDUCTIVE KNOWLEDGE ON CONSUMER BEHAVIOUR

    11TH INTERNATIONAL CONFERENCE OF EDUCATION, RESEARCH AND INNOVATION (ICERI2018)

  2. Sustainable entrepreneurial orientation within an intrapreneurial context: effects on business performance

    International Entrepreneurship and Management Journal, Vol. 14, Núm. 2, pp. 295-308

2017

  1. Sustainable entrepreneurial orientation: A business strategic approach for sustainable development

    Sustainability (Switzerland), Vol. 9, Núm. 9

2015

  1. Key Elements in Building Relationships in the Higher Education Services Context

    Journal of Promotion Management, Vol. 21, Núm. 4, pp. 475-491

2014

  1. ANALYSING GRADUATES' MARKET HETEROGENEITY IN HIGHER EDUCATION: AN EMPIRICAL APPROACH BASED ON A RELATIONAL MODEL

    INTED2014: 8TH INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE

2012

  1. ICT USAGE IN HIGHER EDUCATION: PROPOSITION OF A RELATIONAL MODEL

    INTED2012: INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE

  2. Online value creation in small service businesses: The importance of experience valence and personal values

    Service Industries Journal, Vol. 32, Núm. 15, pp. 2445-2462

2011

  1. Integrated model for antecedents and consequences of value perceived by graduates

    Revista Venezolana de Gerencia, Vol. 16, Núm. 56, pp. 519-543