Faculty of Economics
Faculty
Academy of Marketing Science
Ruston, Estados UnidosPublications in collaboration with researchers from Academy of Marketing Science (2)
2008
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Using Support Vector Semiparametric Regression to estimate the effects of pricing on brand substitution
International Journal of Market Research, Vol. 50, Núm. 4, pp. 533-557
2007
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Waiting Time Effects on the Leisure Experience and Visitor Emotions
Progress in Tourism Marketing (Taylor and Francis), pp. 255-268