Publicaciones en colaboración con investigadores/as de Pontífica Universidad Javeriana (7)

2023

  1. Consequences of xenocentrism and ethnocentrism on brand image of Starbucks: moderating effects of national culture and perceived brand globalness between Colombia and Spain

    Cross Cultural and Strategic Management, Vol. 30, Núm. 2, pp. 348-374

2021

  1. Breaking the barriers of animosity: innovation in business models as a positioning strategy

    Heliyon, Vol. 7, Núm. 7

2020

  1. Ethnocentrism at the coffee shop industry: A study of starbucks in developing countries

    Journal of Open Innovation: Technology, Market, and Complexity, Vol. 6, Núm. 4, pp. 1-20

  2. Purchase intention and purchase behavior online: A cross-cultural approach

    Heliyon, Vol. 6, Núm. 6

2018

  1. Deciphering the origin of nonlocal resistance in multiterminal graphene on hexagonal-boron-nitride with <i>ab initio</i> quantum transport: Fermi surface edge currents rather than Fermi sea topological valley currents

    JOURNAL OF PHYSICS-MATERIALS, Vol. 1, Núm. 1

2016

  1. Massive Open Online Courses for IFRS education: a point of view of Spanish Accounting Educators

    2ND INTERNATIONAL CONFERENCE ON HIGHER EDUCATION ADVANCES,HEAD'16

  2. Massive open online courses in higher education: A data analysis of the MOOC supply

    Intangible Capital, Vol. 12, Núm. 5, pp. 1401-1450