Publicaciones en colaboración con investigadores/as de Universidad de Quintana Roo (5)

2010

  1. Does corporate social responsibility really add value for consumers?

    INNOVATIVE CSR: FROM RISK MANAGEMENT TO VALUE CREATION (GREENLEAF PUBLISHING), pp. 173-195

  2. Latest evolution of academic research in corporate social responsibility: an empirical analysis

    Social Responsibility Journal, Vol. 6, Núm. 3, pp. 332-344

2009

  1. Research in tourism marketing: an analysis of topics and methodologies

    Advances in tourism destination marketing: managing networks (Oxford [etc.] : Routledge, 2009), pp. 3-14

  2. The role of self-definitional principles in consumer identification with a socially responsible company

    Journal of Business Ethics, Vol. 89, Núm. 4, pp. 547-564