Faculty of Economics
Faculty
María
Fuentes Blasco
Publications by the researcher in collaboration with María Fuentes Blasco (56)
2024
2023
-
Effect of motivations and engagement with eWOM on hotel queries
Economic Research-Ekonomska Istrazivanja , Vol. 36, Núm. 3
-
How to increase company loyalty: using relational variables and sustainable practices to segment the maritime transport sector
Economic Research-Ekonomska Istrazivanja , Vol. 36, Núm. 2
-
Managing relationships between tourism companies and their suppliers: an approach beyond classical variables
European Research on Management and Business Economics, Vol. 29, Núm. 1, pp. 22-29
-
Managing sustainable practices and logistics value to improve customer loyalty: importers vs. freight forwarders
WMU Journal of Maritime Affairs, Vol. 22, Núm. 4, pp. 479-507
-
Motivations and attitudes towards consulting eWOM when booking accommodation
Service Business, Vol. 17, Núm. 2, pp. 557-578
-
Relationship sustainability-store equity across segments of retail customers
International Journal of Retail and Distribution Management, Vol. 51, Núm. 3, pp. 366-385
2022
-
Antecedents of online word-of-mouth reviews on hotels
Journal of Hospitality and Tourism Insights, Vol. 5, Núm. 2, pp. 377-393
2021
-
Segmenting customers according to online word-of-mouth about hotels
Service Business, Vol. 15, Núm. 1, pp. 103-130
2020
-
¿Cómo varían los efectos de la innovación en el comercio minorista? Un análisis por categoría de producto
Management Letters / Cuadernos de Gestión, Vol. 20, Núm. 2, pp. 97-122
2019
-
Effects of value and innovation on brand equity in retailing
Journal of Brand Management, Vol. 26, Núm. 6, pp. 658-674
-
From retail innovation and image to loyalty: moderating effects of product type
Service Business, Vol. 13, Núm. 1, pp. 199-224
-
Social media communications and festival brand equity: Millennials vs Centennials
Journal of Hospitality and Tourism Management, Vol. 40, pp. 134-144
-
The role of ICT, eWOM and guest characteristics in loyalty
Journal of Hospitality and Tourism Technology, Vol. 10, Núm. 2, pp. 153-168
2017
-
Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing
Management Decision, Vol. 55, Núm. 7, pp. 1558-1577
-
Effects of Retail Innovation and Image on “Value-Satisfaction-Loyalty” Chain
Developments in Marketing Science: Proceedings of the Academy of Marketing Science (Springer Nature), pp. 285-299
-
Exploring relationship variables and Information and Communication Technologies use in industrial segmentation
Management Decision, Vol. 55, Núm. 7, pp. 1441-1459
-
Latent segmentation in business-to-business based on information and communication technology and relationship variables
Tourism Economics, Vol. 23, Núm. 2, pp. 460-468
-
Role of Marketing and Technological Innovation on Satisfaction and Word of Mouth in Retailing
Developments in Marketing Science: Proceedings of the Academy of Marketing Science (Springer Nature), pp. 425-439
-
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Journal of Product and Brand Management, Vol. 26, Núm. 6, pp. 650-666