MARIA HUERTAS
GONZALEZ SERRANO
AYUDANTE DOCTOR/A
Universidad de Sevilla
Sevilla, EspañaPublicaciones en colaboración con investigadores/as de Universidad de Sevilla (4)
2023
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The effect of perceived quality and customer engagement on the loyalty of users of Spanish fitness centres
Academia Revista Latinoamericana de Administracion, Vol. 36, Núm. 4, pp. 445-462
2022
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Intrapreneurship in Tennis: Tell Me Who You Are.. and I Will Tell You What Your Intentions Are
Contributions to Management Science (Springer Science and Business Media Deutschland GmbH), pp. 147-166
2021
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Alcohol versus sponsorship: effectiveness in sports posters
British Food Journal, Vol. 123, Núm. 7, pp. 2398-2413
2017
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Can regional culture values affect the entrepreneurial intentions of sport science students? An analysis of two Spanish regions
Journal of Physical Education and Sport, Vol. 17, Núm. 3, pp. 1163-1171