Publicaciones (121) Publicaciones de MARTINA GONZALEZ-GALLARZA GRANIZO Ver datos de investigación referenciados.

2024

  1. Cocreating value with hotel guests in the “new normal”: the case of Spain

    Consumer Behavior in Tourism and Hospitality

  2. Erasmus-driven destination experience and students’ ambassadorship behaviour: A multi-stakeholder perspective

    European Journal of Tourism Research, Vol. 37

2023

  1. Bridging service dominant logic and the concept of customer value through higher order indexes: Insights from hospitality experiences

    European Journal of Tourism Research, Vol. 35

  2. Consumer value of virtual music festivals

    International Journal of Consumer Studies, Vol. 47, Núm. 5, pp. 2012-2030

  3. Defining and Measuring Customer Value: Some Reflections and New Perspectives

    Journal of Creating Value, Vol. 9, Núm. 1, pp. 27-45

  4. Live streaming shopping as a new retail format: insights from a qualitative study of consumers and retailers

    International Journal of Retail and Distribution Management, Vol. 51, Núm. 9-10, pp. 1313-1351

  5. Reviewing Experiential Value in the Arts

    International Journal of Arts Management, Vol. 26, Núm. 1, pp. 29-42

  6. Using travel blogs to explore the image of Romania as an emerging tourism destination

    European Journal of Tourism Research, Vol. 34

2022

  1. Active and Reactive Value Dimensions: A Dynamic-Based Perspective in the Hotel Sector

    Journal of Hospitality and Tourism Research, Vol. 46, Núm. 7, pp. 1436-1473

  2. Consumer Value

    Encyclopedia of Tourism Management and Marketing: Volumes 1-4 (Edward Elgar Publishing Ltd.), pp. 611-613

  3. Las condiciones explicativas de la lealtad del cliente en las relaciones comerciales B2B

    Innovar: revista de ciencias administrativas y sociales, Vol. 32, Núm. 85, pp. 49-66

2021

  1. A textual and visual analysis of the intrinsic value dimensions of romania: Towards a sustainable destination brand

    Sustainability (Switzerland), Vol. 13, Núm. 1, pp. 1-23

  2. Comparing relationship of quality-satisfaction models: effects of B2B value co-creation

    International Journal of Retail and Distribution Management, Vol. 49, Núm. 7, pp. 941-957

  3. Replicating consumer value scales: A comparative study of EVS and PERVAL at a cultural heritage site

    Journal of Business Research, Vol. 126, pp. 614-623

  4. Revisiting the quality-value-satisfaction-loyalty chain for corporate customers in the travel agency sector

    European Journal of Tourism Research, Vol. 27, pp. 1-9

  5. Value co-creation and satisfaction in B2B context: A triadic study in the furniture industry

    Sustainability (Switzerland), Vol. 13, Núm. 1, pp. 1-17

2020

  1. AREAS OF HIGH ECOLOGICAL VALUE AS PROPOSALS FOR SCHOOL OUTINGS: WETLANDS, A NEARBY REALITY

    14TH INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE (INTED2020)

  2. Adding dynamicity to consumer value dimensions: An exploratory approach to intrinsic values and value outcomes in the hotel industry

    International Journal of Contemporary Hospitality Management, Vol. 32, Núm. 2, pp. 853-870

  3. Conceptualización y medición del valor percibido: consensos y controversias

    Management Letters / Cuadernos de Gestión, Vol. 20, Núm. 1, pp. 65-88

  4. Consumer value in tourism: a perspective article

    Tourism Review, Vol. 75, Núm. 1, pp. 41-44