JOAQUIN
ALDAS MANZANO
CATEDRÁTICO/A DE UNIVERSIDAD
Publicaciones (140) Publicaciones de JOAQUIN ALDAS MANZANO
2024
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Exploring the Power of Brand Extension in Museums. Insights from the Louvre Abu Dhabi
SAGE Open, Vol. 14, Núm. 3
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Unveiling the Instagram effect: Decoding factors influencing visiting intentions of superstar Spanish museums
Journal of Destination Marketing and Management, Vol. 33
2023
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Antecedents and consequences of brand tribes in sports organizations: the role of brand personality dimensions
Revista Brasileira de Gestao de Negocios, Vol. 25, Núm. 3, pp. 315-332
2022
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Blame and culpability in explaining changes in perceptions of corporate social responsibility and credibility
Business Ethics, Environment and Responsibility, Vol. 31, Núm. 2, pp. 363-385
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Relational cohesion between users and smart voice assistants
Journal of Services Marketing, Vol. 36, Núm. 5, pp. 725-740
2021
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La contribución del sistema universitario español a la sociedad como ejercicio de rendición de cuentas
Lecturas de política y gestión universitarias (Thomson Reuters Aranzadi), pp. 161-185
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Le pouvoir de Facebook : Les facteurs qui influencent les intentions de visite des followers
Balisages
2020
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Anthropometric assessment of nepali children institutionalized in orphanages
Children, Vol. 7, Núm. 11
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Archaeological tourism: looking for visitor loyalty drivers
Journal of Heritage Tourism, Vol. 15, Núm. 1, pp. 60-75
2019
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Facebook’s power: factors influencing followers’visit intentions
Spanish journal of marketing-ESIC, Vol. 23, Núm. 1, pp. 95-117
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Optimizing website quality: the case of two superstar museum websites
International Journal of Culture, Tourism, and Hospitality Research, Vol. 13, Núm. 1, pp. 16-36
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Patrones de consumo de los hogares españoles: evolución histórica (1973-2017) e impacto de la crisis de 2007
Fundación Ramón Areces
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Teachers’ intention to use educational video games: The moderating role of gender and age
Innovations in Education and Teaching International, Vol. 56, Núm. 3, pp. 318-329
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Unveiling heterogeneous engagement-based loyalty in brand communities
European Journal of Marketing, Vol. 53, Núm. 9, pp. 1854-1881
2018
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Itinerarios de inserción laboral y factores determinantes de la empleabilidad: formación universitaria versus entorno
Fundación BBV Documenta
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Residents’ attitude as determinant of tourism sustainability: The case of Trujillo
Journal of Hospitality and Tourism Management, Vol. 35, pp. 36-45
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Tourism sustainability in archaeological sites
Journal of Cultural Heritage Management and Sustainable Development, Vol. 8, Núm. 3, pp. 276-292
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Understanding a better future: antecedents of market performance
Marketing Intelligence and Planning, Vol. 36, Núm. 5, pp. 543-557
2017
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A Scale for Measuring Consumer Perceptions of Corporate Social Responsibility Following the Sustainable Development Paradigm
Journal of Business Ethics, Vol. 140, Núm. 2, pp. 243-262
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Análisis multivariante aplicado con R
Paraninfo