Research group in marketing and innovation in retailing and services
INNOMARK
Paris West University Nanterre La Défense
París, FranciaPublications in collaboration with researchers from Paris West University Nanterre La Défense (1)
2023
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Design Orientation Clusters in Design-Marketing Relationships: A Survey of Spanish Companies
She Ji, Vol. 9, Núm. 3, pp. 379-401