Research group in marketing and innovation in retailing and services
INNOMARK
Guangdong University of Foreign Studies
Cantón, ChinaPublications in collaboration with researchers from Guangdong University of Foreign Studies (1)
2013
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THE VALUE TRADE-OFF IN HIGHER EDUCATION SERVICE: A QUALITATIVE INTERCULTURAL APPROACH TO STUDENTS' PERCEPTIONS
7TH INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE (INTED2013)